Asia's Ascent: China and the Future of Bottled Water
August 23, 2013 : Beijing, China : BWW
:
According
to
a
new
report
by
Canadean,
a
beverage
research
firm
based
in
the
UK,
bottled
water
consumption
in
China
will
continue
its
dramatic
ascent.
In
just
seven
years,
according
to
Canadean,
China
has
doubled
its
share
of
the
global
bottled
water
market
and
by
the
end
of
2013
is
forecast
to
pass
the
U.S.
as
the
leading
consumer
of
packaged
water.
China
It's
no
surprise
that
the
Chinese
market
is
potentially
much
greater
than
the
U.S.,
but
what
is
really
driving
these
numbers?
Before
we
get
to
the
report,
it's
important
to
understand
the
complexity
of
China's
water
woes.
China
is,
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