Oh Canada: Taking a Page from the Canadian Bottled Water Market
December 19, 2012 : Toronto, Canada : BWW
:
Canada
is
one
of
those
countries
which
project
a
pristine
image,
healthy
population
and
a
sense
of
fairness
in
business,
so
it's
no
wonder
that
the
bottled
water
industry
is
trying
to
assert
itself
as
a
viable
player
on
the
world
stage.
But
Canada
also
represents
an
opportunity.
Roughly
30-40
percent
of
the
population
routinely
drinks
bottled
water,
meaning
that
this
country
of
35
million
people
has
a
surprisingly
strong
market
potential.
A
few
things
to
consider
about
the
Canadian
bottled
water
market;
The
average
bottle
travels
250
kilometers
(155
miles)
from
source
to
shelf,
compared
with
2,400
kilometers
(1,491
miles)
for
...Read more...
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